Tottenham Hotspur announces partnership with Tiger® Beer
Tue 17 December 2024, 06:00|Tottenham Hotspur
- Tiger® Beer becomes our Official International Beer Partner
- The Club will be working with Tiger to engage our fanbase in Asia through activations, opportunities to watch the team train and exclusive training and coaching experiences
Tottenham Hotspur is delighted to announce Tiger® Beer as our Official International Beer Partner.
Tiger® was founded in Singapore in 1932 and is today the number one international premium beer from Asia, available in more than 60 markets across the globe.
The Club will be working with Tiger to engage our growing and passionate fanbase in Asia by delivering unique experiences. These will include activations, opportunities to watch the team train and exclusive training and coaching experiences.
Ryan Norys, Chief Revenue Officer, Tottenham Hotspur said: “It is fantastic to be partnering with another industry-leading brand in Tiger, with the aim of engaging our fans in Asia through unique experiences aimed at bringing people together through the power of football.”
“At Tiger® Beer, we believe that individual courage is rooted in collective support,” said Sean O’Donnell, Global Brand Director of Tiger® Beer. “Together, we celebrate teams and the collective spirit that fuels progress, reminding everyone that we can achieve incredible individual feats when we support one another.”